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Dial-a-Phone Case Study

Online mobile phone retailer Dial-a-Phone uses Maxymiser to manage onsite conversion rates, discovering content that is most effective at converting visitors based on their live interactions. Read the client success story to see how we delivered a 7% sales uplift through multivariate testing within their phone search function.

“We have seen a 7% sales uplift through making some relatively minor changes to our search functions which is a fantastic first result. Maxymiser means we no longer need to base content choices on our own assumptions; we can scientifically discover the content that drives the best commercial performance”

-Marcus Ferguson-Jones, Director of ecommerce at Dial-a-Phone

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