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National Express Case Study
Around one billion journeys a year are made on National Express Group’s bus, train, light rail and coach operations. Thanks to Maxymiser there are new quite a few more!
“Maxymiser’s technology has allowed us to gain valuable insight into the effect that copy has on visitors during a buying process. The 14% uplift we have gained through this initial engagement has lowered our cost per acquisition and allows us to be more competitive in our traffic acquisition efforts."
-Kevin Milnes, Head of ecommerce at National Express
-Kevin Milnes, Head of ecommerce at National Express
