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SEB Bank Case Study
A 130% increase in loan applications resulted from this leading’s bank ability to use Maxymiser’s multivariate testing to find the most effective content for improving the site experience.
“Maxymiser enabled us to find out what users prefer and
what makes them convert into customers. We no longer have to rely on gut feeling as our decisions can be basedon statically significant data on which content drives conversion and increases ROI sustainably.”
-Patrick Becker, Head of Marketing, SEB
what makes them convert into customers. We no longer have to rely on gut feeling as our decisions can be basedon statically significant data on which content drives conversion and increases ROI sustainably.”
-Patrick Becker, Head of Marketing, SEB
